A new Rémy Martin was launched in Asia, and can be found on shevles in China everywhere. This new Remy Martin Centaure Extra Old Cognac with eaux-de-vie from Fine Champagne, meaning Grande and Petite Champagne.

New Remy Martin Centaure Extra Old

We don’t know yet exactly what kind of blend it is, how it tastes etc. – but interesting enough to see the ad below, where we discover ice cubes in a XO cognac.

New Remy Martin Centaure Extra Old

One of our readers tells us:

“An extra old only available in China and Duty Free for now. Super coiffable, top quality, great taste and showing a bit more fun and creative than usual RM design. Media campaign to be launched in November, although the product is already on shelf everywhere in China.”

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Rémy Martin Centaure Extra Old XO Cognac launches in Asia

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Max is a spirits expert and speaker, into marketing, technology, startups, and business development. He’s also a farmer. He likes tools and machines, Game of Thrones, and Better Call Saul. Included in his Top 10 Cognacs are the Audry XO and Bache Gabrielsen 1973.Max founded Cognac Expert in 2010 at his family’s estate in Poullignac, in the Cognac region, France. Started as a blog, today Cognac Expert is the world’s largest website about all things Cognac, a blog, and a specialized online shop featuring 800+ different Cognac bottles.

3 Comments

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    Good obsevation, I can’t actually see the Chinese putting ice into cognac. It is a shame putting it into cognac from the Champagnes, it is probably a year older than the normal blend! DB

  2. Avatar

    Well noted. But I have spotted many times Chinese consumers putting ice and coke into their XO Cognac.. Great design though!

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