Yesterday, 16th February 2012, saw Pernod Ricard announce its best half year figures since the crisis of 2008.

With growth turnover up 8 per cent to 4.6 billion euros and net profit up 20 per cent to 820 million euros, the producer of Martell Cognac can thank the bulk of the growth to sales in Asia and the Travel Retail market.  Sales are strong in various Asian countries, including China, Taiwan, Vietnam and India.  This area boasts growth of 15 per cent.

Martell Bottles

The rest of the world saw more modest rises, with the USA up 1 per cent and Europe up 2 per cent.  However, sales in France saw a massive increase of 25 per cent.  However this was mainly due to distributors purchasing three to four months’ worth of stock in anticipation of the tax hike on spirits.  If this is taken out of the equation then the figure is a far more realistic 1 per cent.

Read more about Martell
Sources: www.businesswire.com

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Author

Jacki has been with Cognac Expert from virtually the beginning. She's the senior editor of the blog, and has spent much of her life living in rural France. Today she's based back in the UK, where she splits her working life between writing for Cognac Expert and working as a Paramedic at a large regional hospital.

1 Comment

  1. Henry Clay

    Older the martell the beter like it the top product in the world have some very old martell still full like to drink them a time you only live one time life is to short live as today is the last love that martell 4ever MR HCE NEVER HAD NONE TILLI WAS OLDER AND CAGNAC KARNACK CADDO LAKE USA TEXAS TANKS MARTELL Pernod Ricard have some old kentucky wiskey and scotch nothing comparse to the best and that is in the world fishing frends good times THANKS GOD

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