Following in the footsteps of the great cognac houses of Remy Martin, Hennessy and Martell & Co, Compagnie de Guyenne, known for producing Meukow Cognac, are planning to open a tour circuit next summer in their home town of Cognac. It will take in both the cellars and the offices of the family business, giving the visitor a real insight into the making of the drink produced here.
Phillipe Coste, who heads the business, is keen to involve his whole family in this ambitious project and wants to offer something different from the other famous Cognac tours.
There are two main objectives, the first being to develop a ‘seat of power’ in a 19th century building in the heart of the town; a place where visitors can come inside the central hub of Compagnie de Guyenne in a beautiful and unique setting. The second objective is the birth of the tour circuit, which will be dedicated entirely to meukow cognac »”>Meukow Cognac.
They aim to offer a tour which blends simplicity, warmth and sophistication, and with that in mind, are seeking to recruit a ‘Chef Meukow’ who can provide visitors with sumptuous dishes which include Cognac and which the customers can then easily replicate themselves at home.
One of the old wine cellars is to be converted into a dining area for up to 100 people. The tour will end in a ‘Meukow Boutique’ where customers can purchase the cognac if they so wish.
But although they are keen to embrace the history and architecture of the area, Phillipe is keen to point out that they also plan to create a function and conference area which can cater for up to 400 people, and which will contain the latest technology. This will be housed in a recently purchased former mirror factory in the town which has recently been refurbished in a strict style of the original architecture.
The total investment is over 2 million euros and they hope to attract up to 4000 visitors per year.
Sources: www.meukowcognac.com, www.sudouest.fr