Martell

Martell Cognac – The Future’s Bright, The Future’s China

Our friends at Martell are doing well, something I noticed when I attended the Martell 100 Years Cordon Bleu Event in Monaco. Holding the prestigious title of being not only the first cognac brand to sell a million cases to China in the course of a year, but the first of any imported spirit to…

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Monaco, the Prince, Paris Match and Yaaaaaaaaaaaaaaaaaaaaa..aam Siiiiiiiiiing!

Last week I was invited to the principality of Monaco in Southern France, which somehow is part of France but actually isn’t. Martell was doing a dinner for the 100th anniversary of their high-profile cognac bottle Cordon Bleu. Together with bloggers Helene, David K., David L. and Pierre-Jean, we checked in at the famous Hotel…

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Martell’s Boucheron Cordon Bleu Special Edition Cognac Bottle

Yesterday evening, Monaco: During the cocktail, before the 100 years Cordon Bleu dinner, the cognac house of Martell presented a bottle design by Boucheron. There is only 1 bottle. And here is the photo we took. The design shows, let’s call it the “100″-infinity-symbol, with the golden Martell bird; here comes the detail: The eye…

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Awards for Best Cognacs 2012: Ultimate Spirits Challenge

Some people just do not like spirits competitions, awards and challenges, some think they can be quite useful. The results for the “Ultimate Spirits Challenge” are in. Best Cognacs 2012? Are these cognacs really the best in 2012? Well, that’s hard to say because taste is simply a very subjective and personal thing. First, let’s…

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Martell Cognac and Horse Racing Sponsoring: The Grand National Effect

Sponsoring sporting events is certainly big business nowadays, and with 12 years’ worth of sponsorship the name of Martell Cognac had certainly become synonymous with the most famous horse race in the UK – The Grand National. However, although the link between the two was well known, it didn’t actually do a great deal for…

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Rémy Martin Sets its Sights on the Homeland

With China and the USA overshadowing all cognac sales right now, Remy Martin has brought its sights closer to home once again – with the aim of re-empowering sales to France and Europe – with VSOP. Tough task. But worth a try. With this in mind, those in Europe can look out for the re-modelled…

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Recent Comments

yeozer at 2012-05-21 16:53:34 in:

Monaco, the Prince, Paris Match and Yaaaaaaaaaaaaaaaaaaaaa..aam Siiiiiiiiiing!

„Hahahaha ... I have not heard this for a loooooong time ... YAAAAaaam .... Siiiiiiing !!!!!! Reminds me of the days I was living in South East Asia. Thanks for mentioning it as the 'call' sure brings back a lot of sweet...“

Samuel Douglas at 2012-05-16 07:32:35 in:

Farmers, Resellers and Players: The structure of the Cognac business

„I am really facinated by your analysis, and very impressed at Seans capping of Cognac with Hennessy as the surname. Do try and include Africa with Nigeria as a case study; you will be amazed at what is happening there and...“

Don Henny at 2012-05-08 16:51:16 in:

Martell Cordon Noir Napoleon Cognac: Adjusted Colour with Natural Caramel

„@Joanne, Hey I might be interested, is this stil with original box, stopper & sertificate? I have only the bottle... send me an e'mail hennessyprive@hotmail.be“

Joanne at 2012-05-07 19:26:40 in:

Martell Cordon Noir Napoleon Cognac: Adjusted Colour with Natural Caramel

„I have a baccarat decanter of Hennessy cognac XO from the 1980's I would like to sell any offers“

osman at 2012-05-07 11:46:11 in:

Martell VS Fine Cognac: Bottle review

„Hi, I have a very old Martell cognac fine old and I want to sell it. turkey and I tel no: 0532 132 06 27 Thank you.“

Le Centenaire d'Exception du Cognac Martell Cordon Bleu - Web and Luxe - Blog Luxe Marketing at 2012-05-07 06:01:55 in:

Monaco, the Prince, Paris Match and Yaaaaaaaaaaaaaaaaaaaaa..aam Siiiiiiiiiing!

„[...] Merci à la Maison Martell, l’Hôtel de Paris, l’agence Balistik Art ainsi que nos confrères Hélène de Theluxechronicles, David deDavidLeibovitz, Pierre-Jean de Soblacktie et Max de Cognac-Expert [...]“